UK: PM launches campaign to target �aspirational� ethnic minority voters

UK: PM launches campaign to target �aspirational� ethnic minority voters

Via the Daily Mail:

The Prime Minister will today launch a major campaign to target �aspirational� ethnic minority voters in the suburbs after warnings that he can�t win at the next election without them.

Tory Chairman Baroness Warsi has revealed the party aims to woo female and older Asian voters who share the party�s views but who have traditionally voted Labour.

She has told Conservative Cabinet ministers and MPs that they need to do more to win over non-white voters in key marginal constituencies.

They will be ordered to discuss core Tory values � hard work, good schools, the perils of welfare dependency � rather than �pandering� to received Left-wing wisdom that Asian voters are only concerned with state handouts and foreign policy issues such as Afghanistan.

(source)